I saw this graphic on the internet recently, and thought it was important enough to share. The Craft Beer you think you have been drinking might just be a "Crafty" corporate beer.
The big dogs in the brewing industry have been buying up smaller independent breweries. The big players have been losing market share (and profits) to small brewers who are willing to brew great original beer. Sales of swill beer have been spiraling downwards, and something had to be done to compensate for the loss in sales... so the mega brewing companies have been buying out the craft brewers - and then cheapening the product to improve profit margins on their new purchase.
They have also been buying distribution networks and excluding craft beers from distribution, while continuing to carry their own brand. Sometimes I get the sense that large business doesn't really enjoy or want healthy competition.